BROW WOW

Selena Gomez Starts Her Beauty Routine With A Surprising (But Classic) Brow Product

Spoiler: It's not from Rare Beauty.
Selena Gomez appears at an event in a black dress with ruffled sleeves. She wears her hair up and back and wears a giant...
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Selena Gomez often shares her beauty routines and skincare secrets on TikTok, including peeks at new Rare Beauty products and splurge-worthy serums and moisturizers. However, the actor and musician's favorite brow product isn't going to cost you your entire beauty budget — instead, it's a total classic that you can snag for under $10.

Gomez recently posted a beauty routine TikTok to her channel and revealed that her first step is applying castor oil to her brows. Hmm, very interesting! We first see the Only Murders in the Building star wrapped in a towel, with her hair pulled up in a bun and a terrycloth headband around her head as she goes about applying skincare and makeup. Gomez grabs a bottle of castor oil, applies a few drops to her hand and brushes it into her brows with a spoolie brush in an upward motion. (Gomez's brand of choice is Difeel Premium Castor Oil, which is available for about $8.)

Castor oil has long been thought to help encourage brow and hair growth, though many experts refute that claim. However, the oil is a popular ingredient in many hair products. Since Gomez doesn't speak in the video, we can't say for sure why she uses castor oil on her brows, but the oil does provide a pretty, natural-looking hint of color and sheen and likely holds them in place without feeling stiff or sticky.

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Once Gomez has brushed up her brows to her liking, she applies a few quick skincare products: a toner from Paula's Choice and serum from Tatcha. Then it's on to makeup, with a few Rare Beauty favorites making a cameo, including the Liquid Touch Weightless Foundation and the Pore Diffusing Primer, which Gomez sprays on as her foundation and concealer are setting, then spritzes on her sponge to blend.

To add a gleamy glow, Gomez applies the Best of Beauty-winning Soft Pinch Liquid Blush and the brand new Positive Light Silky Touch Highlighter, which she dusts onto her cheekbones and brow bones with a big fluffy brush. She skips her eyes entirely, with no shadow or mascara. Liner and lipstick are the perfect finishing touches for this simple but stunning vibe. Gomez is ready to greet 2023 with a fresh outlook and an equally fresh beauty look.