SO RARE

Selena Gomez Just Took Monochromatic Beauty to Another Level

She's thinking pink.
Selena Gomez poses at an event. She wears her hair in a sleek bob and wears a sequined dress.
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Tone-on-tone makeup is a total mainstay in any makeup lover's routine, pros and newbies alike. There's something so simple, yet so rich and luxurious about using a similar shade on your lids, cheeks, and lips, and Selena Gomez knows firsthand how impactful the aesthetic can be. Recently, the actor, singer, and Rare Beauty founder took monochromatic glam to the next level by matching her manicure to her makeup.

Gomez snapped a selfie in the Rare Beauty section of her local Sephora to promote the brand's World Mental Health Day fundraiser. (More on that below.) To promote such a worthy endeavor, Gomez pulled out all the stops with her makeup, going for a warm pink palette on her eyes, cheeks, and lips and a similar shade on her nails. So let's take it from the top, shall we? Gomez's look starts with filled-in, brushed-up brows, perched atop a wash of pearly golden pink eye shadow with a deeper pink blended in the crease to define. Next, the star added a few coats of mascara for a fluttery, piece-y effect, then brushed a similar warm, peachy-pink shade on her cheekbones and upward. Gomez then applied a liner and satin lipstick to match her blush and eye shadow. 

But that wasn't all! Her nails also mimicked the palette, though instead of an exact match, she opted for a shell pink and rounded, squoval shape. Sure, it's not a 100% dead ringer for the rest of her tone-on-tone makeup, but it's absolutely in the same color family — and just so happens to complement the Rare Beauty packaging perfectly. 

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On World Mental Health Day (Oct. 10), 100% of the proceeds from Rare Beauty sales at Sephora go to support the Rare Impact Fund, the charitable wing of Rare Beauty that raises money to improve access to mental health support for young people. It's a cause close to Gomez's heart; the star recently hosted the first Rare Impact Fund Benefit Supporting Youth Mental Health event, where she shined a light on the initiative and debuted her shiny new mid-length bob. Imagine seeing Selena Gomez taking a selfie at your local Sephora while you browse lipstick and eyelash curlers! 

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